ApplePie Capital today announced the first-ever franchise loan market to connect high-quality franchise brands and their entrepreneurs to investors seeking attractive fixed income returns. As the first market lender solely dedicated to the franchise industry, Apple Pie Capital will bridge the funding gap for thousands of qualified entrepreneurs who wish to open or expand their franchise business. This will democratize access to capital to help drive entrepreneurship, support proven Main Street businesses, and create jobs across the country. Entrepreneurs can invite their families, friends and communities to invest in their franchise business alongside Apple Pie Capital’s growing network of individual and institutional investors.
ApplePie Capital was founded in 2013 and raised $3 in July 2014. 77 million Freestyle Capital, QED Investors, Signia Venture Partners and Angel Investors CEO Denise Thomas and COO Steve Pelletier are leading a world-class team with proven track records in financial services innovation, regulated industries, market-making technology, and business and market development.
‘Franchise enterprises are vital contributors to economic growth in the US, accounting for nearly half a trillion of GDP and employing 1 in every 20 working Americans in 2014,’ said Denise Thomas, CEO of ApplePie Capital and Co-Founder ‘The franchise loan asset class is compelling from a risk perspective because the franchise brands have measurable track records that can be analyzed by investors. Brands have proven business models and have a rigorous qualification for franchisees, which we will continue to curate. They also offer a wealth of resources to help their franchises succeed – from location selection and training to system implementation and marketing. ”
‘The franchise industry is a large and growing market with significant capital requirements – over $42 billion in 2013. Overall, however, small business loans have decreased by almost 20% since 2008, and the loan application process can be time-consuming and costly,” said Josh Felser, founder of Freestyle Capital. ‘In 2014, marketplace lending transformed the personal loan segment to the tune of $9 billion, and ApplePie is bringing this new economy to franchise financing. ”
The marketplace will be launched in Q1 2015 and will offer loans of $100K-$1 million to qualified borrowers in all 50 countries. Apple Pie Capital has already secured several million committed capital to help fund loans to well-off entrepreneurs and is actively working with a number of leading franchise brands, their franchisees and institutional investors to develop financing solutions that ensure long-term success for all parties.
‘Marketplace lending and franchises are a natural fit,’ said Ken Switzer, CFO of Marco’s Pizza, the fastest growing pizza franchise in the US, and one of ApplePie Capital’s founding brands. ‘Franchisees starting new locations can buy in from local community investors and gain momentum before opening their doors. ”
Apple Pie Capital is currently raising interest from franchise brands, their entrepreneurs, and investors in the run-up to its market launch. Learn more about applepiecapital Come on,
About the capital of ApplePie
Headquartered in San Francisco, Apple Pie Capital is a market lender that provides a fresh new approach to franchise financing. Our Franchise Loan Marketplace enables franchise entrepreneurs to effectively access capital from our growing network of individual and institutional investors, as well as from their own networks and communities. This previously difficult-to-access asset class of Franchise Loan Investments offers investors the ability to make attractive risk-adjusted returns with brands they know and trust. Apple Pie Capital believes in the power of the franchise industry to create economic growth and jobs and is committed to boosting that growth by bringing market participants together in a whole new way. http:://applepiecapital Come on,
Please note that this piece of work originally appeared in English at https://www.vcnewsdaily.com/ApplePie%20Capital/venture-funding.php. As Investocracy aims to bring global startup news and updates in both English and Japanese to you, it’s important that we attribute original source to you. If you have any questions/concerns please write to us at firstname.lastname@example.org