Auster Capital Partners, a private equity and investment advisory firm, today announced the completion of a Series A investment in BinWise, the leading provider of cloud-based beverage management solutions. BinWise has developed an online software application called RealWineLists, which is currently being used by some of the most successful restaurants in the world.
BinWise is a privately owned service software company (SaaS) based in San Francisco. It was founded in 2007 by wine and computer science professionals who were passionate about the wine and restaurant sector.
BinWise has created an on-line product, RealWineLists, that effectively manages all the functions of a beverage program by linking purchasing, inventory management, and point of sales systems. Its technology links the wine list, inventory, purchase and point of sale with cutting-edge efficiency and accuracy. The company’s impressive client base includes The French Laundry, Michael Mina, Per Se, 11 Madison, Tribecca Grill and Restaurant R’evolution, among others.
“We are pleased to have the ACP team as our partners,” said Founder Grant Gilligan, a former sommelier who had achieved remarkable success in the industry prior to the development of RealWineLists. “I believe that their guidance will prove instrumental to the success of the Company and the RealWineLists platform. “Grant added that ‘Financing not only helps us further innovate our best-in-class product, but also, more importantly, establishes a partnership that can and will provide a valuable network of resources, both physical and intellectual. In our search for funding, we sought a partner that could help create long-term value and direct the Company through a variety of obstacles and opportunities. We believe that this is what we have in ACP “That’s right.
Chuck Auster, ACP Managing Partner, said, “BinWise is in a position not only to make world-class products, but also to revolutionize the entire restaurant and wine industry. “That’s right.
At the same time as Series A financing, the company appointed Doug Hickey and Isabelle Hong as CEO and CFO, respectively. Doug has a broad background in the operation of Internet software companies Most recently Doug was Managing Partner of the venture capital firm Hummer Winblad Prior to Hummer Winblad, Doug was CEO of Critical Path, a leading provider of infrastructure-as-a-service services. Prior to Critical Path, Doug was President and CEO of Global Center, where he spearheaded the company’s rise to become the first and largest provider of advanced web hosting. Doug was also President & CEO of MFS Datanet, the leading provider of data-related services to internet service providers and leading companies around the globe.
In his new role as Chief Executive Officer of BinWise, Doug said, “I’m excited to lead such a bright and enthusiastic group of people. We look forward to further developing the BinWise platform and creating a world-class company for both customers and investors. “Isabelle joins the BinWise team with over 15 years of experience in finance and business operations, including the past 10 years in CFO roles with cloud hosting technology companies and managed services for MMOGs, open-source software for web & cloud applications, SaaS for healthcare and IT system optimization software.
The company was founded in 2007 by wine professionals whose passion for the sector helped to develop solutions for the distribution and monitoring of wine, beer and spirits. The company has set out to achieve the impossible-create a way to link purchases, inventory management, point of sale and beverage lists to a single platform. Its first product, RealWineLists, is an online software application that does just that. RealWineLists provides transparency on the management of the beverage program and has been used by restaurants, hotels, corner bistros and Wine Spectator Grand Award winning restaurants. With the incredible success of RealWineLists, BinWise is currently developing a series of world-class products to be released later this year. BinWise is headquartered in San Francisco, and its employees are passionate about the wine and restaurant industry. http://www: Binwise It’s Come on,
AUTER CAPITAL PARTNERS
Auster Capital Partners is a private equity and investment consulting firm with expertise in the telecommunications, managed services, cloud computing and information technology sectors. ACP aims to invest in private companies with strong value proposals and proven management teams. Its advisory business provides transactional expertise offering due diligence, deal structuring and a variety of services, including outsourced transaction management, financial restructuring and capital raising. Auster Capital Partners was founded in 2008 and is headquartered in Jersey City, New Jersey, with offices in London, England and a subsidiary in Santiago, Chile. The company website is available at http://www Austerkapitalpartners Come on,
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