Bizo, the global leader in business audience marketing, today announced the closing of a $10 million Series B equity financing round led by Crosslink Capital’s newest partner, David Silverman. Existing investors Bessemer Venture Partners and Venrock also took part in the round Bizo will use the funding to further expand its sales and marketing efforts and continue to expand its platform to support a fast-growing customer base.
Bizo offers brand advertisers a precise way to reach and engage business professionals online-through deep analytics, social media engagement and precision advertising targeting. Today, more than 400 leading brands are using the Bizo platform to reach their target audiences online. Bizo recently announced strong momentum for 2011, ending the year with an annual run-up rate of over $18 million and increasing its year-over-year Q4 run-up rate by 133 per cent-also continued momentum in 2012 with 125 per cent year-over-year Q1 revenue growth. In 2011, the company also increased its target audience of online business professionals to more than 100 million monthly unique users by adding more than 800 new publisher partners, including Crains BtoB, PC World, Cygnus Media, TechMediaNetwork and Thomson Reuters, bringing its current ecosystem partner to more than 2,000 business publishers.
Bizo is also continuing to break the ground for new technology The Bizo Marketing Platform is now supporting more than 45 billion monthly data requests, or approximately 35,000 requests per second at peak, which underlines not only the scalability of the company’s platform, but also the large ecosystem of customers and partners using Bizo’s platform to boost their online marketing efforts.
Crosslink Capital’s David Silverman will join the Board of Directors of Bizo with this round of funding. The previous investment experience of Silverman includes BlueLithium (acquired by Yahoo!), Demand Media (DMD), Fotolog (acquired by Hi-Media), Omniture (OMTR; acquired by Adobe) and Speakeasy (acquired by Best Buy) The Bizo Board also includes Russell Glass, co-founder and CEO of Bizo; Yonatan Stern, co-founder of Bizo and CEO of ZoomInfo; Byron Deeter, Bessemer Partner and former IBM Executive; Steve Ricci, Senior Partner of Flagship Ventures; and Mike Tyrrell, Venrock General Partner.
“Bizo was an attractive opportunity for Crosslink because the team has made Bizo a fast-growing leader in the business marketing industry, and has done so in an incredibly capital-efficient manner,” said David Silverman, partner at Crosslink Capital. “I look forward to working with Russell and the Bizo team to build on these successes in the coming years. “That’s right.
“Bizo has seen extraordinary growth over the last few years and has positioned itself at the heart of the business audience marketing ecosystem. This latest round of capital expansion is a strong validation of the company’s momentum and the opportunity ahead of us,” said Russell Glass, CEO of Bizo. “We are very pleased to have the support of David and the Crosslink Capital team, as well as our existing investors, as we accelerate our technology development and further strengthen our market leadership position. “That’s right.
Bizo was founded in 2008 by Russell Glass and Yonatan Stern and has raised $20 million in equity and debt financing to date. The executive team consists of serial entrepreneurs and leaders who bring a wealth of business audience marketing and ad industry experience to companies such as Zoominfo, Monster, SuccessFactors, Conde Nast, AdMob and Coremetrics. The San Francisco Business Times ranked the fourth fastest-growing private company in the Bay Area.
About the Capital Crosslink
Crosslink Capital is a leading independent venture capital and growth equity firm with over $1. $5 billion in assets Crosslink, which dates back to 1989, was one of the first and largest investment firms in the U. Oh, S Integrate public and private growth by investing in three fund families: venture capital funds, long/short hedge funds and a single hybrid crossover fund. This strategy allows Crosslink to partner on a long-term basis with its portfolio companies. With more than 20 years to go, Crosslink Capital has invested in more than 100 private equity portfolio companies, including Pandora, Ancestry, in the early, mid and late stages. Com, Equinix, SeaMicro (awarded by AMD), Intematix, Synapsense, Datastax and Bleacher Report For more information on Crosslink, please visit http://www Cross-link capital Come on,
About Biso
Bizo gives marketers instant access to people who sign checks at work and have the most to spend on their lives: business professionals. Built on proprietary demographic data, the Bizo Marketing Platform is targeting more than 100 million professionals worldwide, including more than 80 per cent of the U. Oh, S Commercial population Bizo has won the trust of more than 400 brands including AMEX, Mercedes Benz, Monster and Salesforce. Com, Porsche, Microsoft, AT&T and UPS that use Bizo to influence and effectively target their online marketing programs to business professionals.
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